Camila Rocha’s ascent to her role as the first Hispanic female President and CEO within the Easterseals organization is marked by her impressive professional and educational background. Holding a Bachelor's degree in Psychology from Pontificia Universidad Javeriana in Bogota, Colombia, earned in 2002, she pursued further education by obtaining a Master’s degree in Mental Health Counseling from Nova Southeastern University in Davie, Florida, in 2012. This robust academic foundation equipped her with the expertise and skills to make a significant impact in the fields of mental health and social services.
Camila began her professional journey with Easterseals South Florida in 2010 as the Out of School Services Director. She quickly demonstrated her innovative spirit by establishing the first partnership with Nova Southeastern University and pioneering the Talking Time group counseling program for Culinary Arts students. Her leadership abilities were further recognized when she served as the interim Head Start Director, ensuring a smooth transition during a critical period.
Camila was appointed Director of Education Services during a period of restructuring. She successfully merged three children’s services departments into a unified Education Services Department. Under her leadership, the Culinary Arts After School and Summer Camp program received the Program of the Year award from The Children's Trust. She also launched the first Pre-K 3 and Pre-K 4 programs, addressing a crucial service gap, and established a partnership with UM-NSU CARD to enhance support for children with autism. Notably, she initiated the Coffee on Wheels mobile classroom, providing hands-on job training and entrepreneurship opportunities for students transitioning out of high school.
Camila’s appointment as President and CEO of Easterseals South Florida is a historic milestone. Her leadership reflects a broader trend of transformational philanthropy in Miami, joining a growing roster of non-profit female CEOs who are redefining the landscape of charitable organizations in the region.
Beyond her professional achievements, Camila's personal life is a testament to her resilience and commitment to community. Born and raised in Bogota, Colombia, she faced significant challenges early in life, losing her father at the age of two. Raised by her mother with the support of grandparents and uncles, Camila learned the values of responsibility, community service, and resilience. In 2003, she moved to Miami seeking better professional opportunities.
She married her high school sweetheart in 2006 and is a proud mother of two children. Her personal experiences as a mother, whose children have been role models at Easterseals, provide a unique perspective and deepen her commitment to the organization’s mission and the needs of those it serves.
Camila's leadership style is characterized by leading by example, building strong, skill-based teams, and being a hands-on, action-oriented leader. Her contributions to the field were recognized in 2023 when she received the Healthcare Champion Award from the Florida Hispanic Chamber of Commerce.
Looking ahead, Camila’s vision for Easterseals South Florida includes increasing the quality of services through innovative approaches, identifying new opportunities, and expanding the organization’s footprint in Broward. She aims to enhance services for younger adults and invest in human talent, positioning Easterseals as an employer of choice. Her leadership promises a bright future for the organization, filled with growth, inclusivity, and continued excellence in service delivery.
Camila Rocha’s journey exemplifies dedication, innovative spirit, and unwavering commitment to enhancing the lives of individuals and families served by Easterseals South Florida. Her story is one of resilience, passion, and a relentless pursuit of excellence, making her an inspiring leader for the organization and the community it serves.
